ATV North
Services Provided
The Brief
ATV North who are owned by the same people as Event Fridge Hire, were so happy with the results of that website they decided to get a new website for ATV North too. The main thing is they needed an ecommerce store to advertise their vehicles with filtering and easy to use product management.
The Challenge
The main challenge was ATV North had recently suffered a cyberattack. This created over 700k fake pages to manipulate search results. This negatively impacted ATV's SEO performance.
Also, with ATV North having so many products available, we knew that management was going to be a challenge. How would stock levels be kept correct, or products be filtered.
Our Task
We crafted a bespoke design with custom filters to ensure that users could filter between products, brands and price. This was coupled with a WooCommerce backend to support ATV North with stock management and a popular platform with heaps of tutorials to ensure they could get the most out of their new site. Of course, along with our video walkthroughs and support.
Next, we investigated the cyberattack, removing the malware and unauthorised access to the website and Google Search Console pages. Once access was removed, we ensured that possible entry points were investigated and we hardened the web server and WordPress instance to reduce the risk of a similar attack.
The Results
Both Lucy and Ed were very impressed with the website results once again. Despite the SEO still recovering, we have created them a platform they can finally use to grow their business.
Continued support from us will help grow their SEO back to where it should be.
Key Achievements
- Positioned the website for SEO success with technical optimisation.
- Provided a scalable ecommerce store.
- Developed custom enquiry forms to suit the business needs.
- Successful removal of malicious software and access.
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